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Technology Comparison

Hot Stamp or Heat Transfer

Which Technology Is Right For You?

The processes behind hot stamp and heat transfer decoration are very similar. Below please see a snapshot of some of the most important differences between the two techniques. Further down you will find a comprehensive list of benefits and considerations for each process.

 

Visual Distinctions

The largest visual distinction between hot stamp and heat transfer decoration is in the number of colors used.

Multi-Color Decoration – Heat Transfer

Hot stamp typically involves using a single color foil whereas heat transfer decoration uses pre-printed foil with multi-color images also called “image foils”.

Premium Metallic Decoration – Hot Stamp

Hot stamp is superior at delivering quality decoration in metallic colors.

Process Distinctions

While hot stamp and heat transfer decoration processes are very similar, a difference can be seen in the dies used. Stamping  hot stamp foils requires a die engraved with artwork. For heat transfers, only a flat plate or a silicone roller is needed.

Hot Stamp

Benefits and Considerations

Benefits
Hot Stamp Benefits
Benefit Description
Pigment, metallic, matte, and glossy colors Foil is better than ink processes at delivering shiny or mirror effect finishes.

  • Pigment and matte metallic colors can be achieved with both hot stamp and heat transfer.
  • Bright metallic is most frequently accomplished with hot stamp. Roto-engraved foil makes it possible to mix colors and metallic effects
Dry process
  • Unlike pad printing, hot stamping doesn’t use any wet ink or solvents. It is a dry decoration process using foil. There are no storage problems with flammable materials, strong odors, ink mixing, or messy clean-up; the decorated part is ready to be handled or packaged after stamping.
Instantaneous curing
  • No post-curing allows immediate handling and packaging
Minimal setup time
  • Artwork changeover on the same part requires a simple Die and/or Foil Roll change if transitioning from one color to the next.  No clean-up of inks and tools required.  Various tools available (including CER’s magnetic die mounting system) to achieve ‘quick change’ transitions.
On-demand decorating
  • Unlike In-Mold Labeling (IML) that requires decoration at the same time parts are formed, hot stamp decoration can be accomplished either inline with molding machines or offline utilizing parts from inventory. This provides greater flexibility for users. It is not necessary to have complete artwork at the time the part is made.
Semi-skilled operators
  • When working with a dry process the equipment controls the process. Of course there are variables, but not as many as with other processes.
Opacity
  • Foils have superior opacity in one hit/application.. Pigment foils provide solid colors in flat or gloss finish, equivalent to a thick layer of opaque ink.
Considerations
Object shape considerations

Flat or round objects are best suited for hot stamp or heat transfer, whereas objects with compound curves are not well-suited and artwork has to be adapted to the profile of the part.
Object surface considerations

Objects with smooth surfaces are best suited for hot stamp or heat transfer, whereas objects with textured surfaces are not.

 

 
Changing artwork requires changing dies

Graphic images are achieved with Silicone or Metal Dies. A new Die is required with each change in artwork.
Speed of application

Dwell time requirements vary from 0.5 to 1.5 seconds in order to have a complete transfer of the image to the part

Heat Transfer Decoration

Benefits and Considerations

Wide Range of Heat Transfer Decoration Options Screen printed, digitally printed, gravure, wax release and Polyfuze
Heat Transfer Decoration Benefits
Benefit Description
Brilliant, multicolor graphics
  • High Quality Print
  • Metallic Like Colors Achievable (depending on technology used)
  • Vignettes & Tones
  • Permanent, Safe Decoration
  • Moisture & Chemical Resistant
  • Durable
Sustainable Technology
(benefits dependent on particular heat transfer type selected)
  • Dry Process (No Wet Inks/Screens)
  • Comply With CONEG/REACH Regulations
  • Less Energy Consumption (vs. metalization, anozidation, sputtering)
  • Labels Can Remain on Plastic Containers During Recycling & Regrind
  • Only Applies Ink & Lacquer on Containers (no heavy metals used)
Minimal setup time
  • Labels in roll format
  • Roll-to-roll label splicing
  • Simple label changeovers
  • Changing the image on the same part only requires a roll change resulting in a reduction in the set-up time between jobs.
On-demand decorating
  • Various container sizes/shapes can be run
  • All of the colors are transferred in one step reducing the number of hits or passes required to apply a multi-color graphic.
  • Multiple SKU’s on same bottle style
  • Stretch graphics – Allows label to be “fit” to a container.
  • Label can be stretched to accommodate inconsistent container dimensions or changes
Custom colors and formulations
  • Heat transfer labels are engineered to meet specific customer requirements and specifications.  Formulas specific to the individual product include chemical and abrasion resistance, UV stability, adhesion specifications, and other requirements depending on the product being decorated.
  • Heat transfer labels are versatile and can be used on a wide range of plastics in production today as well as metallized and painted surfaces.
Semi-skilled operators
  • When working with a dry process the equipment controls the process. Of course there are variables, but not as many as with other processes.
Dry process The Heat Transfer process utilizes a pre-printed/pre-manufactured graphic image on a film/carrier that is then applied with heat and pressure.  No inks or solvents required at application stage thus simplifying set-up and significantly reducing change over and clean up time.
Instantaneous curing As a dry process (no inks and solvents), Heat Transfer applications produce finished parts that are immediately ready to be handled and packaged without fear for damage.  No post-cure or drying required.
Opacity
 Because Heat Transfer Labels are manufactured in layers (multiple ink passes/layers), image opacity is achieved in a single pass. This is in contrast to processes like Pad Printing where multiple hits may be required due to the thin lay down of ink.
Considerations
Object shape considerations

Flat or round objects are best suited for heat transfer, whereas objects with compound curves are not well-suited for heat transfer (image requires adapting).
Object surface considerations

Objects with smooth surfaces are best suited for heat transfer, whereas objects with textured surfaces are not.
Changing artwork may require changing Dies

Graphic images are achieved utilizing pre-printed Heat Transfer Labels.  A new Die may be required with an artwork change dependent upon graphic shape, die design, and heat or witness mark tolerance.
Quantities required per image

Minimum Order Quantity (MOQ) may be required..  The digital process provides variable print from label-to-label with no MOQ and a limited set-up fee.
Heat transfer labels provided by a vendor

Leadtimes and MOQs for Heat Transfer Labels vary dependent upon manufacturing type – Digital, Screen Printed, Gravure, Polyfuze, etc
Speed of application

Dwell time requirements vary from 0.5 to 1.5 seconds in order to have a complete transfer of the image to the part.